Webdesign
I designed a prototype web page with Figma for an interactive storytelling experience that explores how the GRAMMYs impact artist careers. I focused on structuring the layout and user flow, using a scroll-based design with clear navigation, sectioning, and hierarchy to guide users through the story. I also created interactive elements like clickable navigation, hover states, and visual transitions to make the experience feel dynamic and intuitive.
Social Campaign
This social campaign extends the “Global Stars Overnight” concept into a series of visually cohesive posts designed for platforms like Instagram and TikTok. Each asset highlights a different artist, combining bold imagery, short-form storytelling, and simple data visualizations to show how the GRAMMYs can shift careers in real time. The campaign is designed to be scroll-stopping and digestible.
